Mobile Evolution - Thoughts, insight, and experiences related to the mobile software industry

Here's another tip for newbie iPhone developers, concerning how setting the release date for a new app works.

Setting release dates properly has been a frustrating process for me. The release date can greatly affect where your app appears in the New Releases list on the AppStore, which is the only guaranteed list exposure your app will get. However, if you do not set the release date properly, you will lose that opportunity as well.

Here's another tip for newbie iPhone developers, concerning how promo codes work.

You get 50 promo codes per update, i.e. each time you submit a new binary. When you request promo codes, they expire in 4 weeks. So, don't request promo codes until you need them; you are allowed to request them one at a time, if necessary. Unrequested promo codes do not expire.

When you are new to a platform, sometimes things take some time to learn. I find out a lot of things via Twitter (I follow a lot of iPhone and other mobile devs), plus by reading developer blogs and following recommended links. Today I learned something very valuable and rather than "tweet" about it, I decided to start adding short "tips" to our blog, so there's an easier way to find and record them for future reference.

So without further ado, today's tip covers reviews: